FINANCIAL PLANNING & ADVICE FIRMS

Get Your Financial Planning & Advice Firms Data AI‑Ready

The Professional Services Pack is how Small Biz Data works with firms that sell expertise and time rather than products, starting with financial planning offices.

Who It's For

Fee-only and fee-based planning firms and small registered investment advisers. Client data sits across a CRM, planning software, a custodian and the books, and every AI tool has to fit the firm's compliance process.

What We Measure

Revenue per Professional

Revenue divided by the number of client-facing professionals

Where It Comes From: Books plus staff list

Client Time Share

Share of professionals' working hours spent with or for clients, from time entries or calendars

Where It Comes From: Time tracking or calendar

Realization

Amount billed or collected as a % of the standard value of the time worked

Where It Comes From: Time and billing system

Days Sales Outstanding

How many days of revenue sit unpaid in receivables

Where It Comes From: Books (AR aging)

Client Retention Rate

Share of clients at the start of the year still active at the end

Where It Comes From: CRM

Revenue Concentration

Share of revenue from the ten largest clients

Where It Comes From: Books, by customer

Admin Hours per Professional

Weekly hours each professional spends on notes, data entry and scheduling

Where It Comes From: Time log or a two-week sample

Households per Advisor

Active client households divided by lead advisors

Where It Comes From: CRM

New Client Onboarding Days

Days from signed agreement to the first planning meeting with accounts open

Where It Comes From: CRM and custodian dates

Fee Billing Exceptions

Quarterly fee bills that needed a manual fix before going out

Where It Comes From: Billing run log

Household Record Match Rate

Share of households whose names, accounts and contacts agree across the CRM, planning software and custodian

Where It Comes From: Exports from each system

Targets are set from your own history, never from industry averages.

AI Assistants We Set Up

Each assistant is a Claude Project set up on your own Claude Pro account with model training off, and drafts are always reviewed by a person.

Meeting Prep & Follow-Up

Builds a one-page prep sheet before a client meeting and drafts the follow-up email and task list after it

Stays out: Account numbers, Social Security numbers, full statements

Client Letters

Drafts annual review letters, onboarding welcomes and routine notices in the firm's voice for an advisor to review

Stays out: Personal recommendations not yet reviewed by an advisor

Firm Knowledge Base

Answers staff questions about how the firm does things

Stays out: Client files

Prospect & Proposal (optional)

Drafts proposals and engagement letters from approved templates and the fee schedule

Stays out: Prospect financial details beyond what the template needs

What Stays With You

Small Biz Data organizes and connects the firm's data. It does not give legal, compliance or investment advice, and every AI tool and note-taker is set up only where the firm's own compliance process allows it.

Ready to Make Your Data Actually Useful?

Book a free 30-minute assessment. We'll walk through your current data situation, spot the highest-leverage fixes, and give you a clear path forward — no commitment.

No commitment · No technical jargon · 30 minutes